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Case-spiration: E44 Case Studies Reimagined- Writing with AI

Case-spiration: E44 Case Studies Reimagined- Writing with AI

If you write, research or help with cases, this is BIG!

Matthew Schonewille
February 10, 2025

Hey Fellow Case Writers!

Coming Soon! (Very Soon) I am excited to plant the seed that I have a new innovative book that has been in the mix for over a year. It is not released YET but that will change soon.

Case Writing Reimagined: Writing with AI is a comprehensive and forward-thinking guide that provides valuable insights into integrating AI into case writing. With over 100 included prompts and templates as well as two practical frameworks, it is a must-read for educators, professionals, and writers looking to leverage AI ethically and strategically. The book effectively demystifies AI, ensuring that case writing remains a creative, impactful, and intellectually engaging process.

Overview of the Book

Title: Case Writing Reimagined: Writing with AI
Author: Matthew Schonewille
Publisher: TWC Publications
Copyright: 2025

This book focuses on leveraging artificial intelligence (AI) to enhance the case-writing process. It aims to help writers, educators, and professionals create, refine, and scale case studies more efficiently while maintaining creativity, clarity, and human engagement.

Audience Analysis

The book is written for:

Educators who design case studies for teaching.
Business professionals who use case studies for decision-making, training, or consulting.
Researchers and academics looking for ways to improve their storytelling and presentation of case studies.
Writers and content creators interested in AI-enhanced writing methodologies.
AI enthusiasts exploring its application in education and structured content creation.

Skill Level Required:
The book is accessible to both beginners and experienced case writers. It explains AI concepts in an easy-to-understand manner and provides practical exercises, ensuring usability for non-technical users.

Intent and Goals

The book’s core intent is to bridge AI and case writing, demonstrating how AI can be an assistant rather than a replacement for human creativity. It aims to:

Streamline Case-Writing Processes
- Introduces AI tools like ChatGPT to brainstorm, organize, and edit case studies.
- Shows how AI can automate repetitive tasks like formatting, structuring, and refining case narratives.
Preserve Human Creativity & Ethics in AI Integration
- Emphasizes that AI should be a collaborator, not a creator, ensuring that storytelling remains authentic, engaging, and thought-provoking.
- Highlights ethical considerations in AI-assisted writing, such as avoiding bias and ensuring factual accuracy.
Enhance Learning Through AI-Powered Case Studies
- Encourages educators to use AI to personalize and adapt cases for different learning levels and audiences.
- Provides strategies to engage students with AI-generated discussion prompts, quizzes, and role-playing exercises.
Offer a Practical Framework for Refinement: The SPARK Model
- Simplicity – Ensuring clarity and accessibility.
- Precision – Focusing on relevant details and learning objectives.
- Adaptability – Customizing case studies for different audiences.
- Reinforcement – Iterating and refining content to improve engagement.
- Knowledge – Integrating real-world examples and up-to-date research.
Guide Writers in Using AI Effectively
- Demonstrates prompt engineering techniques for directing AI responses.
- Explains how to critically evaluate and refine AI-generated content rather than accepting it as-is.
Address Common Challenges in Case Writing
- Overcoming writer’s block with AI-assisted brainstorming.
- Balancing technical accuracy with storytelling.
- Ensuring case studies align with learning objectives.

Key Takeaways

AI amplifies human creativity; it does not replace it.
Effective prompt engineering is crucial for tailored AI outputs.
AI can adapt case studies for diverse audiences, making learning more inclusive and scalable.
Ethical concerns must be addressed, especially regarding bias, accuracy, and data integrity.
The SPARK framework is a valuable tool for structuring, refining, and delivering high-impact case studies.

How the Book Delivers on Its Intent

Practical Guidance: The book is structured as an interactive guide, including real-world examples, step-by-step instructions, and exercises.
AI as a Partner: It does not just explain AI’s capabilities but teaches how to collaborate with it effectively.
Well-Structured Framework: The SPARK model ensures that AI-generated content is clear, precise, adaptable, and knowledge-driven.
Hands-On Implementation: Includes case-writing prompts, template structures, and techniques for refining AI-generated content.
Focus on Ethical AI Use: Discusses how to avoid AI pitfalls such as misinformation, bias, and over-reliance.

Here is a sample of one of the many prompts in the book

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Wrapping it all Up!

If you are interested in trying out the Free Case Study Prompt Generator .. Click the image below.

Thank you for being a part of our community. Together, we're shaping the future of education, one case study at a time!

AI In Education: I’m walking beside you in the weeds.

Matthew is the creator of the "Case-spiration," newsletter, a platform designed to share his extensive experiences and insights in case-based teaching from an educator's perspective. His primary goal is to empower faculty and staff in educational settings with the necessary tools and knowledge to excel in teaching and learning during this era of significant generational shifts. His approach emphasizes practical, case-based learning that prepares students for real-world challenges, fostering critical thinking and problem-solving skills via thought provoking scenarios.

Warm regards,

Matthew

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